Erica Swallow

Erica Swallow

Tech journalist and entrepreneur.

Erica Swallow is a status quo wrecker, entrepreneur, and technology/education journalist. Her thoughts have been published in Forbes, Fortune, and The Wall Street Journal, among other publications.

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10 Internet Startups That Thrive By Mail

Snail mail is in, and it's no wonder startups are turning to the mailbox, rather than the inbox, in this latest round of ventures.

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3 Unlikely Lessons From My So-Called StartupBus Life

After 72 hours on the StartupBus, I took away a few unlikely lessons, namely that you don't need a product, Post-its are dangerous, and passion is all about fun.

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60 Startup 404 Error Pages

Startups can circumvent mobs of angry users by implementing a 404 page that helps, humors or delights users even when they encounter problematic pages.

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6 Startup Strategies For Building A Niche Community

Not all tech companies can have the reach of Google or Facebook. Software companies that solve problems for smaller groups of users, then, must work diligently to reach their niche communities.

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Are Startup Employees Motivated by Money?

Autonomy, mastery, and purpose are the biggest motivators for startup employees, outweighing the importance of pay increases, according to a recent infographic.

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Can Gamification Make Customer Support Fun?

Freshdesk Arcade is a gamified customer service platform that awards support agents with points and badges for completing specific tasks and quests.

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Can Innovative Thinking Be Learned?

Disruptive innovators possess a suite of skills that enable them to connect dots that the rest of us don't usually perceive. But can these skills be learned?

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Can This 17-Year-Old Save America's Education System?

On a mission to rebuild America's outdated education system, high school senior Nikhil Goyal published his first book on Wednesday, assessing school from his point of view.

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Creating Innovators: Why America's Education System Is Obsolete

America's education system has become obsolete. "It needs reinventing, not reforming," says Harvard Innovation Education Fellow Tony Wagner.

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Discovering Arkansas's Startup Scene

After getting word that my home state of Arkansas was raising a number of hot startups, I hauled tail down South to get a peek at what the fuss was all about. At first, I was both shocked and confused that the slow, seemingly anti-tech state I had grown up in could be a hotbed for startups, but on my direct flight from New York to Northwest Arkansas it all began to make sense.

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Emoki: Animal Ears You Control With Your Mind

San Francisco-based startup Emoki launched its line of brainwave-controlled animal ears on Monday with what may be the most Harajuku-esque Kickstarter campaign to have ever graced the face of the earth.

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How Rumors Could Actually Strengthen Your Company Culture

Rumors aren't always bad for company morale. Sometimes, rumors can bring a colleagues closer together. Here's one company's strategy for fostering transparency through rumors.

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Not Your Average 3D Résumé

How much does your résumé stand out from the others in the pile? Probably not as much as this one.

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Startup Hires Set Designers to Trick Out Office on a Dime

Mountain View-based app search engine Quixey hired set designers to outfit its office with seven awesome meeting rooms, saving the startup thousands of dollars and giving it a unique feel.

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Startups: Monetize Your Extra Space With ShareDesk

ShareDesk enables startups to rent out their free spaces to mobile workers and empowers the free-spirited among us to find comfy, collaborative workspaces.